Tuesday, April 10, 2012

WordPress Developers: What Type of Services They Provide?

WordPress is the most preferred platform when it comes to CMS web development. The robustness, scalability and user-friendly nature make WordPress website development the first choice for any business when it comes to developing a blog or a website. You shouldn’t be surprised that this platform is powering millions of websites around the world. To get the maximum out of this platform you need to hire services of a WordPress developer who has sound knowledge of the platform and is aware of the latest trends in the world of web development.

Internet is a cat and mouse game and you need to constantly think about tomorrow to be ahead today. Someone has rightly put it that it takes just one click for a trend or technology to become obsolete. Thus a good developer becomes such an important entity in this entire process of getting a website which helps you beat competition.  The services offered by a good WordPress developer can be divided into three broad categories–

1. Custom Development – To stand out amidst competition, your website has to be unique and professional developers offer you custom WordPress development services. They design your website in Photoshop which is the best design platform in the world. Once the site has been designed it is then converted into suitable markup such as HTML/XHTML and CSS before it is integrated into WordPress admin.  The codes undergo W3C validation which ensures your website has flawless coding which will help it perform well on the different web browsers and search engines. Thus you get a website which stands apart and gives your business the much needed competitive advantage. 

2. Search Engine Optimization – This plays a very important role in the success of your website. A good WordPress developer will hand code your website using semantic coding techniques which help in attracting search engine crawlers. They scan through your website easily and offer you higher position on the SERP (search engine result page). They design table-less website which is a must for good SEO. Apart from this he/she will also carry out on-page and off-page optimization which helps your website gain higher ranking easily. This is done by carrying out a targeted keyword research, competition analysis, cross-linking etc. They also make use of social media sites such as Facebook, Twitter etc. to attract more traffic into their website.  

3. Website Maintenance and Support – A website needs to be maintained to be in sync with the changing market trends.  A professional wordpress developer offers you support and maintenance support which may be in terms of carrying out some major and minor changes in the website such as adding a new functionality using a plugin. Apart from this they also offer round the clock support which takes care of situations where your website crashes or has faced an external threat such as virus or Trojan horse.  They offer you support in a number of ways via telephone, video conferencing, emails and live chats.

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